Fourth Story Media

A fresh perspective in storytelling

“The universe is made of stories, not atoms.”
—Muriel Rukeyser

Archive for February, 2010

February 25, 2010

Wired + Adobe Air Demo a New Way of Reading for the iPad

The above video caught our eye when Aaron Brashear and Pablo Medina played it during their talk – Print Design Now – at TODA last night.

As Chris Anderson, Wired’s Editor-In-Chief says:

“We’ve been waiting for an opportunity to use all these visual tools at our disposal to tell these stories in a way that is efficient, that is multi-dimensional. But, we also think it’s an opportunity to reset the economics for the first time. People may value this experience so much that they pay for it.”

We recommend watching the whole thing (it’s not that long, and there is some sweet music), but at least check out the:

  • Dual access navigation (sidescroll from page to page, downscroll to dig deeper into a story) – 1:50
  • Interactive ads (check out the spinny car) – 1:35

It’s pretty hot.

February 22, 2010

AOL’s JSYK, HarperTeen, & The Amanda Project Team Up for a Week-Long Clue Hunt!

ClueHunt_SIDEBARThe Amanda Project is teaming up with AOL’s teen blog JSYK and HarperTeen to host a week-long clue hunt! Every day this week JSYK is posting a hint to a daily clue. Want to test your clue hunting prowess? Here’s the link to Clue #1! Readers are playing for both the chance to win prizes of a material variety (signed copies of Invisible I, a pink iPod Nano) as well as narrative goodies (the chance to finally discover how main character Hal Bennett got to Crab Apple Hill that fateful night!)

We’ll continue adding links to the hints here as they roll in….Good luck Sherlocks!

UPDATE: Here’s Clue #2, Clue #3, and Clue #4 – Remember you need them all to solve Friday’s big puzzle!

(More about the contest via @JSYK)

February 17, 2010

Daily Grommet Loves TAP – Da Vinci Code for Teen Girls!

daily_grommetDaily Grommet gives a great endorsement of The Amanda Project as a “treat” for those “tough-to-shop-for teen girls in your life” (and for grown-ups with a fondness for YA)!

Remember how nutty everyone got over the Da Vinci Code? Staring at The Last Supper, looking for clues… well, Invisible I, the first novel in a new series called The Amanda Project, is a little bit like that, but its target audience is teen girls. It is a story of a mysterious “new girl” at Endeavor High who touches the lives of the main characters, and just as quickly disappears, leaving everyone — including the reader — compelled to figure it all out. Even more importantly, it’s a totally interactive experience. Beyond reading the book, your teen can use a cell phone camera to crack a code in the book, visit the website, and contribute her own stories and ideas to the online community.

Author Melissa Kantor creates a vivid and authentic reality, with text messages and passed notes baked right into the story, as well as moments of gritty realism (an alcoholic parent) all tastefully and carefully handled.

The next book in the series, Signal from Afar, is due out in June, which makes it a great time to join in the fun.

Read the full post here!

February 15, 2010

Lisa Holton Talks Innovations in Interactive Children’s Publishing

lisa_videostill

MediaBistro recently posted this video of Lisa Holton discussing innovations in interactive children’s publishing. Enjoy!

February 15, 2010

Digital Book World: Books Plus in the 21st Century

dbw_logoLisa Holton discussed Fourth Story Media’s current thinking, and recent developments in The Amanda Project at Digital Book World January 26th on the panel “Synergizing the Book and Web: Books Plus in the 21st Century.” The panel – moderated by Market Partners International’s Lorraine Shanley, with Will Schwalbe (our office mate and CEO of Cookstr), and Hillel Cooperman (founder of Jackson Fish Market) among others – covered everything from the challenges of being a start-up to exploring new digital business models.

Some highlights:

  • The twitterverse especially loved Lisa’s mention of The Amanda Project’s recent collaboration with Modcloth.
  • ForeWord highlighted The Amanda Project as an “innovative application of reader engagement in authoring,” alongside other projects like the ever-popular book social networking site GoodReads, and HarperCollins’ new site for aspiring writers Inkpop.
  • And (our favorite) Chapman/Chapman said in his DBW summary: “Fourth Story Media are doing very, very cool shit with transmedia storytelling.”