Hipster Cash Brings Out Brands’ Arty Side
On the heels of Forbes’ proclamation that Hipsters (or “walking dollar bills”) will save the economy, Burger King is promoting its latest hipster-kid candy – Burger King Studio.
Part art gallery, park think-tank, with a dash of mad scientist’s experiments thrown in for good measure.
The physical studio (replete with skate park) is in Chicago, while the online studio has a blog with emerging artist interviews and profiles, and a store where users can customize sneakers and tees.
In a similar vein, Urban Outfitters announced last week that they are opening Space 15 Twenty this Friday, November 21st, in Los Angeles. Trendcentral is describing the space as “Part shopping mall, part gallery, part event space, part community gathering spot:”
Not just a hipster mall, the retail space will also serve as a community gathering place. Surrounding each retailer is a courtyard which will be utilized for both commerce and performances. Space 15 Twenty will be supporting local art schools, museums, radio stations, and businesses, including Art Center, MOCA, KCRW and Amoeba Records, and will be highlighting content from these sources. The courtyard space will also host flea markets and live events such as concerts, art shows, and film series. In addition, a permanent gallery space will host difference collections ranging from fashion and photography to paintings and independently-published books.
UPDATE: Kitsune Noir has posted a bunch of pictures from the just opened Space 15 Twenty!
Leave a Reply